Asana is a software as a service platform designed to improve team collaboration and work management. It helps teams manage projects and tasks in one tool. Teams can create projects, assign work to teammates, specify deadlines, and communicate about tasks directly in Asana. It also includes reporting tools, file attachments, calendars, as well as setting and tracking company wide goals.
In May 2013, Asana launched Organizations, a way for companies of all sizes to use Asana, reporting tools to help teams monitor project progress, and IT admin tools.
In 2014, Asana launched its native ios app and in January 2015, Asana released its native Android app.In September 2015, the company redesigned its application and brand adding a conversations feature.
In September 2016, the company launched custom fields, "an interface and architecture that will let you tailor Asana's information management to cover a variety of structured data points". A few months later, Asana launched Boards so teams could organize and visualize their projects in columns. The Verge reported that, "By integrating lists and boards into a single product, Asana may have just vaulted ahead of its rivals."The company also released pre-made project templates.
In March 2017, Asana announced its integration with Microsoft teams. In fall 2017, start dates, a new integration with Gmail, and comment-only projects were released. Also in November, Asana launched its app in French and German.
In March 2018, Asana announced a new interactive feature called Timeline, which businesses can use to visualize and map out their projects. Later that year, Asana launched its Business tier for enterprises using Asana for multiple projects.
In 2019, Asana launched Asana for Marketing and Creative Teams Workload and Automation. Workload allows teams to see what colleagues are working on and redistribute work, while Automation enables individuals, teams and organizations to achieve greater efficiency with a custom Rules builder.
In February 2020, Asana launched Asana for Sales and Operations, including integrations with Atlassian's software development project tracking tool, Jira Cloud, data visualization app, Tableau, Microsoft's PowerBI and Salesforce's customer relationship management platform.
In response to the start of the COVID-19 pandemic in 2020, Asana released its Do Not Disturb feature, targeted at workers who were more likely to work from home as a result of the sudden shift to remote work.
In June 2020, Asana expanded its integration with Microsoft teams, giving teams the ability to turn chats into action items in Asana. As teams continued to navigate the pandemic, Asana launched Asana Goals, a feature to help organizations set, track and manage team and company-wide goals, partnered with Vimeo to offer video messaging and added a Smart Calendar Assistant integration with Clockwise.In July 2021, Asana launched an app for Zoom. The Asana app can be opened within the videoconferencing software Zoom.
In October 2021, Asana announced its new Enterprise work graph suite with new IT capabilities for large enterprises and integrations with Splunk and Netskope.
In February 2022, Asana launched Asana Flow. This includes Workflow Builder, Template Library, an expanded developer toolkit with App Components, a re-designed Asana Home interface and new integrations that connect to workflows, including Jotform and Miro.
In June 2022, Asana launched a suite of features to enable more team alignment and individual focus. This included My Goals, Automatic Progress Updates, and new integrations for Google Workspace and Figma.
Asana twice received a 4.5 out of 5 from PC Magazine. In 2017 it was an Editors' Choice and was called "one of the best collaboration and productivity apps for teams" and went on to note its "thoughtful design, fluid interactive elements, and generous member allotment." In 2020, it received a Best of the Year award, remarking that it "is one of the best apps for managing tasks, workflows, and yes certain kinds of projects" despite not being a full-scale project management platform.Asana was also named as one of the Best Workplaces for Parents in the US by Great Place to Work in 2020 and 2021.
In 2021, Inc. named Asana to its annual Best Workplace list and one of the Best Led companies. Company named Asana 15th most innovative companies and added the company to its Brands That Matter list.
Hence, Asana is a excellent management software.
